Business
Nike designs, develops, markets, and sells athletic footwear, apparel, equipment, accessories, and services under the NIKE, Jordan, and Converse brands through NIKE Direct and wholesale accounts.
Nike is in a reset year: revenue, earnings, and cash flow fell, but an insider purchase cluster appeared.
AnalystBook Intelligence · FY2025 10-K✓ Figures checked against SEC
- Growth — -10% revenue to $46.3BWatch
- Profitability — 42.7% gross margin; net income down 44%Watch
- Cash quality — $3.3B FCF, down 51%Watch
- Balance sheet — $7.5B cash vs $8.0B long-term debtNote
- Accounting — Z not computed · M-score no flag · earnings quality safe · clean auditNote
- Insiders — CEO/director purchases mixed with executive salesNote
In the full briefFree for 14 days
- ✦ What changed🔒
- Insider signal🔒
- Growth quality🔒
- Margins & accounting🔒
- Capital allocation🔒
- Real risks🔒
- The long arc🔒
- ✦ Company history🔒
- Plus the full company record: source-linked financials, forensic signals, filings diffed — and Ana to question all of it.🔒
Every figure in the brief links to the filing paragraph it came from, and a brief whose figures don't match SEC data is rejected before publication.
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